The Learning Coach
Former teacher Milly Roseman transforms her tutoring savvy into a thriving business.
by Ayala Or-El
It all started in a kitchen in Sherman Oaks. Milly Roseman, a native Israeli teacher at Stephen S. Wise Elementary School, started tutoring kids after school, shortly after giving birth to her second daughter.
“It started to become hard to teach full time with a newborn,” recalls Roseman, a divorced single mother of three: Gabby, 12, Danielle, 10, and Adam, 7. “So I started teaching at home, and when we moved to Calabasas, I started teaching in my garage because more kids were coming and the kitchen felt a little invasive.”
Little did Roseman know that this small, home tutoring business would expand in a few short years and turn her from a teacher into a successful businesswoman.
Today, sitting in her expansive office at Growing Minds Learning Center in West Hills (http://www.growingmindsaac.com/), she explains how she joined forces with partner Gina Mamelak, moved from her garage to a location in Woodland Hills, and finally, to their current place on Fallbrook Avenue. The beautiful office space resembles an intimate library, with separate desks for each child and even a kitchen where the kids can have a snack if they’ve come straight from school.
“We designed the entire space for our students’ needs,” Roseman says. “Parents drop off their kids here and allow them to study quietly in a nice environment.”
Besides the homework club, which teaches kids fundamental study skills, the center also provides tutoring in every subject, for children in elementary school through high school, including those getting ready for college. The center provides one-on-one guidance for the SAT, GED, filling out college applications and writing essays, among other services.
Roseman, who was born in Jaffa, Israel, and came to the United States with her family at age 14, draws great satisfaction from running her business and especially from tutoring the kids. Her desire to spend more time with her own children and be actively involved in their education was a big motivating factor in opening Growing Minds. Not only do her kids not complain about having to spend many hours at “mom’s work,” they actually look forward to it.
“They come here almost every day after school and just love it,” she says. “This place has made a huge difference in their lives and their education, and it makes me so proud that I can do this for them.”
Roseman, Mamelak and their third partner, Jennifer Lopata, are eagerly expanding. Last year, they opened an office in Moorpark, and next, they intend to open a location in Los Angeles.
“Growth comes when you believe in what you do,” Roseman says. “It comes when you invest in the things you love.” And for Roseman, seeing their tutoring center grow is nearly as rewarding as seeing her three young children flourish.